MAKE IT COUNT BY MAX JOSEPH THE NIKE MASTER

So this is incredible. There is a film maker by the name of Max Joseph who has been around doing his thing for awhile. His work has been featured at Sundance, Telluride and SXSW. He has worked with numerous companies like Nike, TOMS, Toyota Prius, Pepsi and Starbucks and directed award winning commercials for them. All of this started while in high school when he had his first short film aired on HBO Family for four years. I cant imagine how much money this guy must have right now. So Nike gave Max a budget to film a commercial about making it count and what he did literally was make every dollar count. Not wasting a cent he went to every place in the world you or I could imagine making sure to do something scary everyday I would imagine.

The video includes a lot of quotes from famed people who have lived and died including Marilyn Monroe, Abraham Lincoln, Gandhi and more. There's a slight pun in the film as he is always seen running in every country he visits, making sure the Nike 'Just Do It' action of running is imminent. I love this film and can't wait to meet Max hopefully one day. Enjoy.

@uwantleroyslife

Read More